Business Opportunities in Brunei Essay Example | Topics and Well Written Essays - 500 words

Business Opportunities in Brunei - Essay Example Brunei is a members of ASEAN, United Nations Organization and the Organization of Islamic Conference. In spite of great political changes, Brunei is still a sultanate headed by Hassanal Bolkiah. The official language is Malay but business companies and organization understand English and Chinese. The currency of the country is Brunei dollar (Brunei. Brunei Country Reports 2008). The uniqueness of Brunei business culture is that it is influenced by Hinduism and Islam. Similar to other Asian coulters, Brunei culture has no clearly defined division between religion, philosophy and business. Faith and philosophy are lived every day as a way of life. To understand the Brunei businessmen, for example in the context of business leadership, it is important to understand the principles by which they live and to what extent the teachings of their philosophers are still applicable today (Brunei. The World Factbook 2008). They are extremely good at exploiting opportunities and at deal-making; they are masters of financial, in particular cash, management; in short, they are a result of a long series of opportunistic tactical moves. They are persistent, enduring and may survive in business for a long time by simply accumulating slim short-term gains. Historically, one characteristic of the Brunei business leaders is that their power rests on high flexibility, adaptabilit y and political pragmatism.